Since 2010, we have published the prices we pay for green coffee. We believe that any coffee business serious about sustainability must also be transparent and open about what they pay the farmers they source from. Fair pricing and sustainability go hand in hand. Farmers cannot be expected to focus on sustainable practices if they are not first able to make a decent living.
In November 2023, we announced an ambitious ten-year goal: by 2034, all the coffees we purchase should come from regenerative farming systems. To begin this journey, we launched the TW Biological Project in partnership with Biofilia, a team of experts based in Mexico.
This three-year project is being carried out across all the farms we source from in Central and South America. Its purpose is to improve soil health, strengthen crops, and increase both yield and profitability for farmers. At the same time, we are looking beyond productivity alone. The project seeks to enhance carbon sequestration, increase on-farm biodiversity, build resilience to climate change, and reduce costs for producers.
